Austin based startup ZenBusiness aims to empower entrepreneurs in building businesses of all scales, be it large or small by simplifying complete process of launching and growing a business.
More than 18 months ago the company had raised a $4.5 million seed round and launched its platform but now they are way up the scale with a new $15 million series. They are backed by Greycroft, along with returning investors Lerer Hippeau and Revolution’s Rise of the Rest fund, alongside new investors Rosecliff Venture Partners, Interlock Partners and Recruit Strategic Partners.
ZenBusiness is the brainchild of CEO Russ Buhrdorf. Under him the company chose to strategically launch and place themselves as ‘an automated registered agent’ for new entrepreneurs. With time the company has expanded its product to help entrepreneurs get beyond just incorporating to actually building the business. They now recommend services like banking, lending, tax preparation, website building, and more. They hope to provide the entrepreneurs a “worry-free” guarantee to get the early critical logistics out of the way to actually operate and grow the business.
Buhrdorf says that small businesses come through a funnel as they don’t necessarily know exactly what to do. So they curate that solution, and then provide them with the basics for them to get up, run and be successful. He further adds that he hopes to partner with other providers who integrate into the ZenBusiness platform. Like they have partnered with Xero as the company’s main accounting provider.